Likewise, when consumers purchase Mr. Clean, they know the purpose of the product is to eliminate dirt, or when they shop at Whole Foods, they have the expectation that the products they're buying will be healthier and more eco-friendly than those they'd find at grocery chains or box stores. Your brand name is your story distilled to its shortest form. brand name - a name given to a product or service brand, marque, trade name Kinetoscope - a device invented by Edison that gave an impression of movement as an endless loop of film moved continuously over a light source with a rapid shutter; precursor of the modern motion picture Brands are usually protected from use by others by securing a trademark or service mark from an authorized agency, usually a government agency. Other generic trademarks are Band-Aids, ChapStick, Roto-Rooter, and Velcro. Send us feedback. Before calculating your brand's valuation, determine what the brand includes. Metoprolol is used alone or together with other medicines to treat high blood pressure (hypertension). "The letter 'K' had been a favorite of mine. Also many Scandinavian Brands immigrated across Scandinavia and Europe. There are several different types of brand names, and many benefits associated with having a good one; because of this, businesses spend a lot of time and effort choosing them. The APA has even dropped the recommendation to capitalize the word. A brand is a name, term, design, symbol, or any other feature that identifies one sellers good or service as distinct from those of other sellers (American Marketing Association). Reflecting brand identity: You brand name determine how are you going to be perceived by the consumer. This is a decision that will have a long-term impact and can steer the ultimate success of the business. When you hear the name Coca-Cola, you probably picture its well-known logo, shown below.Image viaLogopediaBut you also might think of the polar bear, the color red, its \"Share a Coke\" campaign, or the classic ribbon-like imagery featured on its cans. The first definition of brand is the name given to a product or service from a specific source. A combination of While Apple founder Steve Jobs didn't go the focus-group route when naming the company (he told his biographer that he was on one of his "fruitarian diets," had recently visitedan applefarm, and thought thenamesounded fun, spirited and not intimidating), apples evoke connections as basic as simplicity and being good for you to more esoteric concepts, such the innovative scientific advances made by Sir Isaac Newton in his experiments with the laws of gravity. While this shorthand is true, it is not fully accurate, it is more than the name or visual element used to represent your company. noun. These targeted practices started just after the Second World War when a booming consumer market created a proliferation of new products from competing companies and made finding unique, memorable names a necessity. Check the availability of your best brand name ideas. (also brand label); (also trade name) the name a company gives to one of its products, so that people can easily recognize it: popular/famous/well-known brand name It If it continues for a long time, the heart and arteries may not function properly. It should be chosen very carefully as it captures the key theme of a product in an efficient and economical manner. What Is Fiberglass and How Is It Manufactured? Its important to note that the name Disney is an unusual name that stands out as a brand name. Such names have a symbolic rather than literal meaning. Integrate your brand. Brand is an accumulation of emotional and functional associations. Your tagline is the memorable phrase that provides consumers with a quick indication of your product, brand, and market position. Brand developmentis the process of maintaining the quality, distinctive marketing assets, and consumer trust of a brand. High blood pressure adds to the workload of the heart and arteries. Brand definition, the kind, grade, or make of a product or service, as indicated by a stamp, trademark, or the like: the best brand of coffee. 1. It seems a strong, incisive sort of letter. Modern branding as we know it employs sophisticated focus groups combined with data from detailed linguistic and psychological analysis to come up with brand names that are meant to instill confidence and induce the public to buy. Over the years the studio reliably produced high-quality animation, pushing boundaries and experimenting with technology, taking Disney Studios to the forefront of the entertainment industry. One of the biggest differences is that generic drugs are often cheaper, but even though theyre usually a good deal, people with certain health conditions may want to go with the brand. The company plans to build up to 80 stations across the state, under the, Finally, in 1997, the FDA approved their drug rituximab under the, Theppadungporn, which produces coconut milk under the, The city of Ventura is proceeding with plans to regulate the use of polystyrene, popularly known by the, In 2011, the FDA imposed a Risk Evaluation and Mitigation Strategy on Mifeprex, the, Post the Definition of brand-name to Facebook, Share the Definition of brand-name on Twitter, We Got You This Article on 'Gift' vs. 'Present'. Learn a new word every day. See Use & Important Safety Information, including BOXED WARNING. Here are two things that comprise Coca-Cola's brand identity: 1. THEME LINE. Brand names: Yosprala Drug class(es): platelet aggregation inhibitors Aspirin/omeprazole systemic is used in the treatment of: Prevention of Cardiovascular Disease; omeprazole/sodium bicarbonate systemic. Lopressor; Toprol XL; Descriptions. Reflecting brand identity: You brand name determine how are you going to be perceived by the consumer. While a brand name is sometimes simply the name of the founders of a company, such as John Deere or Johnson & Johnson (founded by brothers Robert Wood, James Wood,and Edward MeadJohnson), these days, brand names are most often strategically thought-out marketing tools geared toward establishing consumer awareness and fostering brand loyalty. While brand-name and generic drugs may look different, theyre actually pretty similar. What Should a Brand Do? Enter your brand name below and we'll generate thousands of logo ideas for your brand instantly. Brand-name. Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/brand-name. Bicapitalization, From DreamWorks to YouTube, Ph.D., Rhetoric and English, University of Georgia, M.A., Modern English and American Literature, University of Leicester, B.A., English, State University of New York, A brand name may be used and protected as a. A generic drug, one used for hypertension , is metoprolol , whereas a brand name for the same drug is Lopressor . On Forbes annual ranking of the 100 most valuable brands, Amazon, Netflix and PayPal make big gains while Wells Fargo, GE and HP fall. Although you can do the searching yourself, it is common to hire a law firm that specializes in doing trademark searches and managing the application process, which, in the United States, takes about a year. For example, while Shell Oil has nothing to do with mollusks, a consumer who buys Hefty trashbags infers from the name they are getting a product that will be strong enough to do its intended job. When the majority of American consumers sneeze, they ask for a Kleenex, not a tissue; when they clean their ears, they want a Q-Tip, not a cotton swab. Can you spell these 10 commonly misspelled words? Though generic drugs have the same active ingredient, the inactive ingredients often vary (e.g., binders, fillers, dyes, etc. A brand name or trade name is aname (usually a proper noun) applied by a manufacturer or organization to a particular product or service. Develop your name, logo, and tagline. A brand name distinguishes one product from another. Insurance companies may stipulate that you get a lower co-pay with generic than with a brand name even if brand name is less expensive. Coca-Cola's brand identity begins with a red logo in script text. A brand gives particular information about the organization, good or service, differentiating it from others in marketplace. Are generic versions as strong as brand? 63) A2) Arrange Consonants From Front to Back. US Brand Name. Brand is a surname. Heres the fun (and sometimes brutal) part. of generic drugs to prove that the active ingredient in the generic version will produce the same result as the brand-name drug. A Brand Account is an account that is specifically for your brand. Subscribe to America's largest dictionary and get thousands more definitions and advanced searchad free! What Is Included in a Brand's Valuation . What does brand mean? The 10-second business name creator. Does brand just refer to a companys logo, its colors, and its name? a product, line of A brand name may include words, phrases, signs, symbols, designs, or any combination of these elements. Liver enzymes (specifically, the cytochrome P-450 liver enzymes) are responsible for eliminating all statins from the body with the exception of pravastatin and rosuvastatin. 'All Intensive Purposes' or 'All Intents and Purposes'? A brand is the personality of a business. Test Your Knowledge - and learn some interesting things along the way. It usually is a patronymic from the Germanic personal name Brando (="sword") or a short form of a compound personal name like Hildebrand.The surname originated separately in England, Scotland, Scandinavia, the Netherlands, and North Germany. For example, Google in addition to being a search engine (a noun), is also a word that's come to mean what people do while on that site, i.e, search (a verb): "I'll Google it; He Googled it; I'm Googling it now.". 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